Month: January 2015

Torsten Schwarz

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Here are the touchpoints in the focus, which are a positive customer experience, for lasting customer loyalty and a benevolent recommend Central. Needs of the target group or regional or national characteristics may also play a role. The brand can be another filter. One has to ask: what fits well with the brand – and what not? “So there is the car brand mini after the visit of the workshop a steering wheel saver with following message: I missed you”. Quite clear: It’s to the core of the brand. It provides for emotion – and Word of mouth. Because you simply must tell something. Or take a picture and shows it to his friends in the Internet.

In the first place: A quick-win a so-called quick win’, i.e. a measure that promises a quick success, should be top on the list. That incites to deal further with the process. The to-do plan includes the following points: what is our quick win’, so a quick sense of achievement? Which touchpoints to optimize how to strengthen loyalty and profitability, as well as to induce valuable recommendations? Which touchpoints are new launches to generate competitive lead and positive word of mouth? Which touchpoints are deleted without that are provoked protests and slander or existing customer relationships at risk? What internal resources, how much budget and what timelines are to apply? Actionism is little conducive at all. And there is no patent recipes.

Rather, each company must pursue its own distinctive way. See also: Series: new selling (part 1) series: the customer touch point management (part 2) series: the customer touch point management (part 3) the audiobook Edition titled Anne M. Schuller: the customer is the real boss. 5 x 25 success recipe for a perfect customer management in companies of tomorrow 5 audio CDs with 352 minutes, price: 89 per 133 CHF Publisher: BREUER & WARDIN GmbH, October 2010 more info and order:… Literature on the subject: Anne M. Schuller/Torsten Schwarz (ed.) Guide WOM marketing the new recommendation company. Online & offline new customers win by social media marketing, viral marketing, Association and publisher of buzz: Absolit 2010, 450 pages, bound book price: 39,90 Euro / 51,90 CHF learn more and order here: rw_e13v/main.asp? WebID = schueller3 & PageID = 122 links: profiles/AnneM_Schueller facebook.loyalitaetsmarketing.com facebook.empfehlungsmarketing.cc blog.anneschueller.de twitter.com / anneschueller to the author Anne M. Schuller is a management consultant and is regarded as a leading expert for loyalty marketing. The diploma in business administration and best selling author is one of the ten best speakers in German-speaking countries (conga award 2010). You also works as a business trainer and teaches at several universities. Managementbuch.de ranks among the important management thinkers. She pulse lectures and performs power workshops on the topic of customer touch point management. To their customers belongs to the elite of the economy. Contact: Anne Schuller

Pros And Cons Of CPO In The Construction

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This article describes the pros and cons specific to SROs in the building business. The advantages of self-construction should include the following: – make a number of construction works without tolerances and licenses (for work not affecting safety ACS) – to reduce the state budget expenditures for the maintenance of the system – a complication of access to building market-by-night companies – expected in the medium term Improving the quality and construction safety; – natural selection builders (in the construction market will remain the strongest and most robust of its members); – improving legal safeguards for consumers of building products. First, the sro in the building can be created in Russia in any amount without limitation. Secondly, issued in any sro in building approvals for construction work, regardless of location finding SROs are valid throughout the country. Third, the sro in the building is not entitled to refuse construction companies in becoming a member of SROs, except as provided by law (see Part 5 of Article 55.6 Town Planning Code). Finally, the fourth, the sro in the building must be placed on the Internet relevant information about themselves and their members (see Article 55.9 of the Town Planning Code).

This is done in order to informing participants of the construction market on the activities of SROs. Its access to the market of construction entrepreneur has to communicate with the legal fate of any of the SROs in the building and its members. Therefore, Entrepreneur’s important to get as much information about the sro, in which he intends to join, including the composition and amount of contributions, as well as the content of potential claims SROs to his business. Price it wrong solutions – the loss of contributions paid, since they are by law after the payments to the sro in the building will not be returned. The minus-home construction include the following: – Increased financial, time and other costs of builders to enter the market of construction works – increase in the cost of building products for consumers – the emergence of the builders of new legal risks (SRO disputes with the risk of loss status of the sro in the building is not the fault of the builders, etc.) – a significant complication of access to the construction market to small and medium-sized businesses – the need to consist of three different SROs in implementing work full cycle (design, survey and construction work) – increasing pressure on the judiciary of the country due to the increase of disputes relating to the activities of SROs.

Energy Consumption

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Classes extraction, washing and energy consumption 'stiralki' usually marked in Latin characters from A to G. More cost effective and consider the class A cars – they provide the most gentle washing with little water and electricity consumption. Regarding the amount of water required for one washing, then depending on the capacity of the drum washing machine of the required water will be from 40 to 60 liters for a full cycle of erasure. Another sign of the washing machine – drum rotation speed during the spin cycle. Known machines allow the owner to choose how to completely abandon the function extraction during washing, and use maximum speed to 1200 rev / min at which nearly dry clothes can not wait until it dries stroke. However, it should use selective extraction mode. So, for example, underwear made of synthetic fabrics, depressed at speed 1200 rev / min, and then heavily smoothed.

Modes of laundry in washing machines of our time is so deliberation and diverse that you need only download a laundry washing machine, fill the detergent and set the type of fabric you are washing. Washing machine then choose the desired temperature, the amount of water needed during washing and spinning. This result is achieved when using Fuzzy. This system even makes a washing machine and expensive initially, but allows further cost savings strongly water and electricity. Experience shows that buying an automatic washing machine, master, in spite of many of the programs, uses 5.3 of them. Many washing machines are equipped with drying.

If you need to wash a lot and often – surely, drying will be helpful. If you wash once a week, the discomfort hung in a bathroom or laundry on the balcony is compensated by the lower cost of the washing machine (built-drying generally increases the cost of washing machines by 20-30%). The choice of the company cars – each thing separately. Of course, that washing machines made in Italy or Germany will last much longer than the Chinese versions. The assembly and production also affects the price of the car. Whatever the progress, that would not have made a new, but as a wash process of soaking, rinse properly, laundry and pressing, so they stayed. When choosing a washing machine to pay dearly their attention only on what, with what quality and at what cost it is happening. We think that these tips will help you make the right choice and a new washing machine will become an important domestic helper. Successful you buy!